The writing world and wine have never been closer than they are today.  Despite the wine world traditionally requiring decades of experience before having any work published, blogging and the bloggers which fill the internet with wine reviews and commentary have allowed wine writing to come mainstream.

For a wine of the month club, this is a great development.  As more and more people discover that the world of wine expands past their grocery store shelves, more people are going to be interested in buying higher quality, smaller production wines.  They also, are more likely to spend time talking about wine, writing about wine themselves and generally enjoying the wine industry.